Commercialisation of Christmas

Just like every other festival, Christmas is also commercialised. I would say this has been commercialised the most in India because now it is not celebrated only by christians as about 10 years ago but by everyone. Unfortunately kids don't celebrate it for it's religious importance but because of the gifts they get...and it is difficult to blame them for it, this is the message they get from all the media, Santa laughing and handing out presents. If this is what they see, this is what the expect.